So much of what we do as a culture is on behalf of someone else’s best interests. For most of us, our day to day career has us working as hard as we can in order to grow someone else’s business and earn someone else money. There is not enough time in the day it seems to pursue those things that simply make us happy; and if we are able to carve enough time out of our busy schedules it is likely that we will ultimately face the decision we so often face – to do it our way or do it in such a way that is befitting someone else’s particular needs.

Writing a book is very demonstrative of exactly this scenario. Writers – true writers – write for the love of the craft; because they have to write. Of course, finding time in our day to write on those subjects that most appeal to us is difficult at best but when we find the time it is pure heaven; especially if we are able to create something that we really like in the end. While not everything is written with book publishing in mind, there may come a time nevertheless when the writer explores whether their work might hold up through the process of making the rounds of book publishers.

This is the time when the writer will also undoubtedly face the decision about whether they want to publish a book for themselves or the public – to which they have a financial obligation to market the work. Book publishers are in it to make money; and for a book to be marketable it may have to become something other than what you initially intended.

Self publishing, however, offers another option – a way for a writer to learn how to publish a book just for themselves; something we will explore in the next post.

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